WORLD WIDE Consulting

DOTCOM CONSULTANCY

For a diverse consulting firm with a wide target audience spread across the world, a broad brand identity and system was built to embody it's character, goals, and ambitions.

Sector

Consulting

Services

Brand

Design

Right from the name of the firm itself, it can be understood that a broad market and audience is to be catered for. Therefore, a solid, sans serif, lowercase text logo was created with a clear distinction in size between the name of the firm and the category of business.

In terms of the graphical element, a circular sphere with a distinctive line was built to connect to the idea of the world, or target market it serves. When animated, this logo also comes to life, and especially against darker backgrounds, gives a professional appearance.